How can you do more with less?

Our fifth video case study in the WebPlay series.

CEO of WebPlay Sydney Thornbury talks about what she did when her organisation faced a cashflow crisis. If you are facing a similar situation, watch this video now to get some valuable insight into how she dealt with her organisation's predicament.

In this video Sydney talks about how WebPlay cut costs by moving offices and starting to share back office functions. She also talks about recycling money through the sector by trading with other voluntary and community organisations.

Listen to CEO of WebPlay Sydney Thornbury talks about cashflow crisis.

• Next in the series: WebPlay on being innovative
• Back to video case studies 

What is she saying?

Sydney says that one of the things WebPlay has done as part of its cost savings exercise is move to new offices as well as sharing office space with other organisations. She says that even though the organisations that are moving in with them don’t do the same thing, they’ve still been able to share a lot of back office costs, and can support each other in different ways by moving into the same place.

She says that there are some really interesting models about how you can work with other charities. This doesn’t just apply to the kind of partnership work you can do to co-deliver services, but also to other aspects of your organisation.

As an example, Sydney points out that the third sector can support itself really well just by trading with other third sector organisations, and suggests that this might be something interesting to look at. She is interested in how organisations can create distribution or trading cycles between other charities so that the money gets passed around the sector and, ultimately, goes further.

More case studies and resources

• Next video case study in the series: WebPlay on being innovative
• Downloadable case study on managing financial crisis from Birmingham Settlement
• More on WebPlay - downloadable case study on using loan finance to overcome grant reliance

All Sustainable Funding case studies.