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Introduction to Fundraising

Organisations need to think about approaching fundraising in a strategic manner. It's important to have a plan for your fundraising efforts before looking to potential fundraising targets.

This section explores:

Fundraising strategy essentials
Information on developing a fundraising strategy including the two essential planks of screening and shortlisting.
Funding information services
Signposts to organisations providing general funding information, on a national, regional and local scale.
Resources for developing strategy and improving technique
Signposts to resources for developing a fundraising strategy and improving fundraising techniques.
Innovative Approaches to Funding
Looking from a funder's point of view at some of the alternatives to a traditional arms-length funding approach.
Top advice on fundraising applications
Top ten suggestions as to what makes a good fundraising application.