Skip to NavigationSkip to content

Strategic planning

No matter what their size, all organisations need to plan. Doing so will highlight both the opportunities and challenges it faces. This will not only strengthen the organisation, but will also enable it to deliver more effectively to meet the needs of its beneficiaries.

Planning can be simple and straightforward. It can be a creative process that brings demonstrable benefits. There is a direct link between effective planning and long-term sustainability. As such, it is the first step towards sustainable funding.

Have a look through our dedicated section exploring the strategic planning process in the strategy section of the website. The section explains:

It's hard to plan without good information -  so also take a look at our sections on changes in the funding environment.

Related information

To plan effectively an organisation also needs to understand its cost base and be able to assess and measure the impact of its work.

You may also be interested in our sections on:

  • Full Cost Recovery: Understanding and costing the full overhead costs of activities and services provided, such as: the cost of management and leadership; research, development and innovation; and support functions - the price of premises, financial and personnel management, is essential to the ongoing sustainability of organisations.
  • Outcome funding: Focusing on outcomes is a way of focusing not so much on what we do as what we achieve. Outcome funding refers to the process whereby funders fund for the change brought about (the 'outcomes') by particular activities (the 'outputs'), not simply the delivery of outputs themselves.

Further resources

ncvo_web_ad_advice_support.png

Fundraising Consultants

Coventry University

Fundraising Consultants | Charity Fundraising Ltd
Pensions Trust
Scottish Widows

a site by SiftGroups